Best Times To Post on Facebook?

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I decided to create this quick blog post to address the question, “What is the best time to post on Facebook for highest engagement?”  First of all the time of day or day of the week won’t matter much if the content itself is not engaging.  I discussed this and gave some links to some great resources for creating and finding engaging content in a previous blog post.  Secondly, I want to point out that there is no one-size-fits-all “best” time to post because every Business Page has a different target audience.  The best way to determine your most optimal time to post is to check your own Insights. Continue reading →

Stop Balancing and Start Harmonizing

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If you are feeling a bit overwhelmed at times, maybe there is too much on your plate?  There are only so many hours in the day and chances are you are beating yourself up about not accomplishing things that in reality you couldn’t accomplish in a single day anyway.  Take some time to write down what really matters in your every day life and schedule in those things first.  I call them the 5 F’s: Family, Fitness, Faith, Fun, Finances. Continue reading →

Facebook Group Settings Explained

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There are 3 privacy options for Facebook Groups: Public, Closed, or Secret.  When choosing your Group’s Privacy Setting, consider these points:  Once a Group reaches 250 members, you cannot decrease the Privacy Setting.   For example, you can increase the Privacy from Public to Closed or from Closed to Secret but you can’t go from Secret back to Closed.  You also cannot change the name of the Group once there are 250 members.  Here’s a chart from Facebook’s Help Center to help you decide which option is best: Continue reading →

Like Ladders and Exchanges Make You LESS Visible on Facebook!

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stop-like-laddersThis topic has been coming up a lot with my clients lately, so I thought I would create a reference post with my advice on how Like Ladders/Exchanges could be hurting your reach on Facebook.

First, let me clarify what a Like Ladder or Like Exchange is.  It is a very common practice among small business networks on Facebook.  The basic principle is to post your Page in a comment thread and ask for Likes.  In exchange you agree to Like all the other Pages on that same thread.  These definitely work for getting your number of Likes up, but most of the time Continue reading →

Why Can’t I See All My Fans?

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why-cant-i-see-all-my-fansThere are many schools of thought floating around about why a Page owner cannot see all of its Fans.  Some say it’s because Facebook will only show you up to your first 500 Fans.  Some say you have to use the Graph Search as opposed to just clicking on See All Likes.  But the real reason you can’t see ALL your Likes is due to the privacy settings of your Fans.  If a Fan has his/her privacy of “Other Likes” set to anything other than Public, chances are you will not be able to see them in your list of Likes. Continue reading →

Google Voice For Your Home Business

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Google Voice SetupGoogle Voice is a great option for a business line.  It offers you a FREE phone number in any area code.  The phone number can be forwarded to any phone (even multiple phones) and if you do not answer the call goes to your Google Voice Mailbox you set up.  The best thing about Google Voice is that it is free!  This allows you to have a “business line” without giving out your actual mobile or home number.  This is great for marketing materials, business cards, display banners, car decals, and public directories.  You can set up your Google number to forward to your Continue reading →

How to Stop Auto Play Videos on Facebook From Eating Up Your Data

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I wanted to confirm this with my carrier before making this post, and it is true–auto play videos in your Facebook News Feed do affect data usage.  If you have noticed your usage has doubled, auto play videos are most likely the cause.  Below are instructions on how to fix this problem from Facebook’s Help Center:

 

I see videos playing silently when I scroll through News Feed. How does this work with my data plan?

Continue reading →

Get a Yearly Wall Calendar

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The idea of getting a LARGE yearly wall calendar first came to me from Caterina Rando when I attended one of her Sought After Speaker Summits.  She uses it in her speaking business but I would like to go over the benefits of having this type of calendar in your home office for your Direct Sales business.

yearly-wall-calendar

In this industry we have so many tasks and activities to plan and schedule throughout the year.  Continue reading →

My Favorite Facebook Apps and Other Useful Tools

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This list is always a work in progress, but I wanted to share with my readers some of my favorites.  Feel free to add your own in the comments.  I’m always up for learning new ways to simplify business.

APPS FOR CREATING CUSTOM PAGE TABS

22 Social is hands down my favorite! The possibilities are endless. It is not free, but you can try it free for 14 days. Their pro plan is $22 a month, or you can pay $222 per year and get 2 months free. I host almost all the apps on my Facebook page through 22 Social, especially my live webinars and virtual parties. For more info on how 22 Social can help you grow your business on Facebook, click here.

Woobox is a flexible Facebook app that has some free options for things like HTML Fangate, which is nice. The paid plans for contests and other features start as low as $1/month. But Woobox has great some free options that are great for beginners just getting started with Facebook apps. Check out THIS VIDEO on how to set up a catalog tab for free using Woobox.

ShortStack is another nifty app. It’s very versatile. You can create your own widgets or use their pre-built templates and themes to create something that looks great. The nice thing about ShortStack is that it’s Continue reading →